MTN Sponsored Data

1. What is MTN Sponsored Data?

MTN Sponsored Data is a service that allows businesses to offer their customers free access to specific websites or mobile applications. The business (sponsor) pays for the data used by the end-users, enabling users to browse the sponsored content without using their own data bundles.

2. How does Sponsored Data work?

Businesses purchase predefined data volumes such as 25GB, 50GB, 100GB, 500GB, or 1TB. These data volumes are used exclusively for accessing approved content such as URLs or apps. The end-user’s data usage on those platforms is zero-rated, while the sponsoring business covers the associated data costs.

3. How is Sponsored Data different from traditional data bundles?

Traditional data bundles are purchased by end-users for their own use. Sponsored Data, on the other hand, is purchased by a business and used by its customers to access that business’s content at zero cost to the end-user.

4. Who can use Sponsored Data?

The service is designed for corporate customers, organizations, or digital service providers that want to:

• Promote their platforms or services
• Increase customer engagement
• Provide data-free access to their online content

5. Can I choose specific URLs or apps to sponsor?

Yes. Each customer can define the content scope, such as URLs, IP addresses, or applications that will be zero-rated under their sponsored data package.

6. What are the available Sponsored Data packages?

7. What benefits do end-users receive?

End-users can browse sponsored apps or websites without using their own data bundles, ensuring seamless and cost-free access to digital services.

8. Can businesses monitor their Sponsored Data usage?

Yes. Each business gets an admin portal where they can:

• View and export reports
• Monitor data consumption per user
• Track current usage against the purchased data volume

9. What happens when the sponsored data volume is exhausted?

Once the allocated data is fully consumed, the Sponsored Data session ends. Any additional browsing will use the end-user’s personal data bundle at normal rates.

10. How can a company register for MTN Sponsored Data?

Interested businesses can contact MTN’s Enterprise Business Unit (EBU) to register, provide business details, set up a billing account, and select a suitable data package.

11. Are there any restrictions on the type of content that can be sponsored?

Yes. Content must comply with MTN’s acceptable use policies and national regulations. Illegal, harmful, or inappropriate content cannot be sponsored.