Title Devices Coordinator
Location Rwanda
Department Marketing Department
Organisation MTN Rwanda
Posting Date 2021-03-23 00:00:00
  • Responsible for device strategy execution and sustainability of partnerships toward the main goal of growing the smartphone penetration.
  • Responsible for implementation of strategy through working with and across functions, multiple processes, disciplines, technologies, products, and teams.
  • Maintaining enough stock level for MTN Branded devices in accordance MTN Group approved portfolio (Smart-feature phones, Smartphones, Routers, etc)
  • Supporting Sales & Distribution in maintaining rollout plans in accordance with DTM playbook guidelines and MTN Rwanda’s device strategy for overall smartphone & data penetration.
  • Rollout in accordance with IMEI Data bundling playbook and MTN Rwanda’s device strategy for overall smartphone & data penetration commercial focus.
  • Implementing value management & retention strategy to drive high level of engagement with MTN’s Smartphones base. 
  • Competitor monitoring, market insight and regular analysis of devices market’s trends.


Customer Perspective

  • Development of devices value propositions and go-to-market strategy including acquisition, and segment positioning. 
  • Ensure value extraction through below-the-line customer value management. 
  • Develop market research programs with the Business Intelligence and CVM teams that will inform the activities in the Data & Devices function and offer great understanding of customers and sales.
  • Provide advice on governance and best practice in device & client experience.


Internal Perspective 


  • Provide input to the development of pricing strategic guidelines, modelling tools and processes with the objective to enable local decision-making process around device and/or device bundles
  • Device proposition business plan input
  • Work closely with CVM and Pricing team to develop GTM plans
  • Drive the development and maintenance of operational/financial metrics. Establish support models required to achieve them.
  • Conduct and report forecast / budget / contract / audit activity on a timely basis.
  • Manage device proposition/pricing competitiveness in the market.


Product & Portfolio

  • Keep abreast of current & future OEM product roadmaps.
  • Keep abreast of technology and platform trends.
  • Keep abreast of current and future wearables/accessory roadmaps.
Job Requirements
    • Bachelor’s degree (Marketing, Finance, Economics, Information technology management or related fields) 
    • At least 2 years in relevant telecom or devices sector/ industry as per relevant role


  • Proven experience in customer support & management, marketing management, market research, sales, and channel management



Closing Date 30 March 2021

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