MTN Announces launch of IZIHIZE Christmas Promotion

1st December 2011

MTN Announces launch of IZIHIZE Christmas Promotion

MTN Centre; Nyarutarama: MTN this morning has announced the launch of its customer loyalty promotion dubbed “Izihize”. The promotion which begins today 30th November will run until 28th December 2011.

All MTN customers will be entered into the promotion automatically if they stay connected to the MTN network and use any of the MTN services. Yvonne Manzi Makolo MTN Rwanda’s Chief Marketing Officer explained the promotion mechanics as ‘...Our customers only need to have made a call; sent an SMS; used data; bought a caller tune; or used MTN Mobile Money to stand a chance to win any of the prizes on offer...’

Over the next month MTN shall load 500 Rwf worth of airtime everyday on the phones of 400 customers.  Additionally; weekly draws will be held every Thursday where customers will stand a chance to win;

  1. 50 LG Phones
  2. 10 Gitego (ZTE F160) phones
  3. 5 Huawei IDEOS phones
  4. 2 Blackberry Torch with free one month subscription
  5. 3 Samsung Galaxy Tabs with 1GB of data; leather casing & 16 GB Memory card
  6. 2 Laptops  + Modem + 30 Days of unlimited internet access

The first draw is scheduled for 8th December 2011 at 10:00. Winners will receive a verification call from MTN.

The ‘Izihize’ promotion has been launched in appreciation of customer loyalty and to give some lucky winners a memorable festive season. Ms Makolo said ‘...We shall be rewarding a total of 2;872 winners each week and a total of 11; 488 winners by the end of the promotion on 28th December...’

For more details on the IZIHIZE promotion click here.

For further information please contact:
Ivy Munyiva Mumo
Consumer Marketing Manager
Telephone:+(250) 788312543


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