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22nd March 2012
NYARUTARAMA: - TodayMTN Rwanda announced a new sponsorship package for the ‘2012 Peace Cup’ soccer tournament, worth Rwf51.4 million.
Together with theFédération Rwandaise de Football Association (FERWAFA), MTN Rwanda officially signed the sponsorship deal where Rwf40 million of the package will be given in cash and the rest in kind. Chief Executive Officer, Khaled Mikkawi, signed on behalf of MTN Rwanda and Celestin Ntagungira signed on behalf of FERWAFA.
Mr. Mikkawi announced that the money will facilitate the smooth running of the tournament as well as the prize money for the winning teams. He added that for every ticket bought during the remaining games, the beneficiary will receive an MTN airtime voucher worth Rwf500.
“MTN Rwanda has been the official sponsor of the Peace Cup tournament since 2008. At MTN we supportall kinds of sports activities. We do this as a way of giving back to the society. Since soccer is one of the biggest passionsglobally, we want to make this a memorable event for everyone who buys a ticket for any game in the tournament,”Mr. Mikkawi said.
“For every ticket bought MTN Rwanda will give back Rwf500 worth of airtime. However, the beneficiary of the ticket must be registered on MTN Mobile Money. At all the games, we shall have agents carrying out registration. All you need is your identification card,” he added.
MTN Rwanda has sponsored the Peace Cup since 2008 and would like to move the soccer event on another level. The ‘Peace Cup’ values are also synonymous with the government’s vision to promote reconciliation among Rwandans. The final matches of the tournament will be played on the 4th of July.
About MTN Rwanda:
MTN is a global communications company and world-class cellular network.Serving since 1998, MTN Rwanda continues to expand its network, offer new and innovative packages and services, and keep up with the latest trends in communications while maintaining affordability. MTN Mobile Money has transacted over $36 million since its launch in 2010. The payment platform is now offering Cash Power, Top-up and Bulk Payment Services. MTN Rwanda has over 2.9 million subscribers and its network coverage extends to over 98 percent of the population.
The Fédération Rwandaise de Football Association (FERWAFA) is the governing body of football in Rwanda. It was founded in 1972, and got affiliated to FIFA and CAF in 1976. It organizes the national football league and the national team.
Since February 2006 the president of
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